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Cafe Owners

  • Moka-Pot-Hero-Preview

    THE Italian way to brew coffee

    The Moka Express was a revolutionary invention created by Alfonso Bialetti in 1933. With its art deco design, the aluminum stovetop pot transformed—and simplified—the art of coffee making.

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  • dont-be-alarmed

    Renovate the Buzz

    Don’t be alarmed, but your café is being subconsciously judged by your customers. Spicing up your menu and modernizing your merch are both important ways to stay relevant in our culture of ever-changing trends, but …

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  • IMG_6089

    The Importance Of The Barista

    Barista (/bəˈriːstə, -ˈrɪstə/; Italian: ; from the Italian for “bartender”) is an amazing coffeehouse employee, whose God given right is to make people’s day better… oh and prepares and serves espresso-based coffee drinks…

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  • nitro coffee in cup with soft-focus and over light in the background

    Infuse Your Menu With Nitro

    Nitrogen-infused coffee isn’t necessarily a new concept, but Friedrichs’ head roaster, Sammy, shares why he thinks nitro coffee will become a foundational product on café menus. Sammy is often behind the scenes but is an integral part of our roasting and coffee making process.     Nitrogen-infused coffee is “a complex and unique drink that has a large array of

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  • Friedrichs - Hourly vs Salary

    Satisfaction Pays

    Employers must consider the benefits of salaried versus hourly employment options in everything from hiring to budgeting to scheduling. Each has its own set of challenges to overcome, but we are going to focus on the advantages in each camp….

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  • Friedrichs - Cafe Cleaning - 7-19-2019_4

    Keep it clean!

    Keep it Clean Cleaning is something most people would add to the con side of a pros and cons list. However, we’ve found that making incremental changes to your café cleaning routine will make a monumental difference in service during shifts and in the after-hours wind-down.         Set the Standard Organization of the workspace is a crucial step

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  • Cafe-owner-startup-boutique-merchandise

    Move that Merch! (Marketing Cafe Merchandise)

    Successfully marketing merchandise is a strategic process. The good news is we found a tried-and-true four-ingredient recipe “The Marketing Mix,” which frames a merchandising structure that won’t overwhelm customers at checkout. The best part is it’s customizable, so anyone can replicate the structure while keeping it on brand.       It may seem aggressive to have a process for

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  • aleksander-borzenets-P1cZgLuNgRY-unsplash

    How important is it to invest in your Barista’s training?

    When it comes to the foundational elements of marketing a cafe or coffee shop, you generally start with the 4 P’s. Price, Place, Promotion and last but not least, PRODUCT.Coffee drinkers have lots of options these days. No matter how inexpensive your coffee is, no matter how good your location is, people will drive somewhere else, or walk a few extra blocks, if you’re…

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  • ginger-lemon Team

    Friedrichs’ Co-Owner Colleen, Talks about her Exper’teas’

    “When we first started Friedrichs, I didn’t like coffee”, says Colleen, one of the two owners of Friedrichs Coffee Roasters. “But I loved tea. So I knew I wanted to start small, but we were conscious of how expensive tea can get. Another thing that we saw in the tea market, was how stale and dated tea bags can get in cafes, given that…

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  • tyler-nix-482755-unsplash

    What is the most popular Flavored Coffee?

    We pride ourselves on roasting the highest quality beans, sourced directly from the origin, straight to the purist that drinks straight espresso. But not everyone has the same palette. The aroma is absolutely part of the drinking experience, as we mentioned in one of our previous posts.So why do we roast flavored coffee? Simply because we want to provide the best experience with coffee,…

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